As an emerging management discipline, Revenue Operations aligns your marketing, sales and customer efforts so that your business can realize its full revenue and profitability potential. Optimizing your revenue operations requires effective strategic planning, resource allocation, tactical execution, and productivity evaluation across a complex mix of people, process, and data assets. Considering all aspects of your revenue producing capacity, Atomic Revenue provides objective expertise and management bandwidth to help your leadership team accelerate business growth.
"Potential" Inspires the Most Important Business Questions
Revenue Operations Problem-Solves Answers for Profitability
Marketing and sales costs average 15% to 35% of total corporate costs.
(Source: Harvard Business Review)
Effective revenue operations assure that your combined efforts are well-organized, cost-effective, and operationally functional to produce the intended Return-on-Investment (ROI).
What would it mean to your business if…
of all marketing leads
are not converted into sales
due to poor marketing &
— Marketing Sherpa
of the average salesperson’s
day is spent on non-revenue generating activities, primarily unproductive prospecting.
reduction in customer defection rate can increase profits by
25% to 80%
Atomic Revenue does not “consult” – we partner with you to build revenue operations processes, tools, and key performance measurements that you can immediately use to accelerate profitable growth.
Revenue Operations Services for Small to Mid-Size Companies
Discipline-Specific, Industry Agnostic
Revenue Operations is a discipline which considers the people, process, and data components of how an organization utilizes resources to generate revenue. The discipline of revenue operations applies to every entity in any industry because the underlying principles are constant. Our clients represent diverse businesses ranging from non-profits to start-ups, from products to services, and from brick-and-mortar to digital eCommerce.
What Our Clients Are Saying…
“As good as I thought I was at sales and marketing, and I’ve been doing this for 20 years, I’ve learned through working with Atomic Revenue how little I actually knew about the integration of marketing and sales, and how much money I have wasted over the years. I look back at all the middle-market companies that I have worked for over the years and none of this revenue strategy is even on their radar.”
Michael Hollingsworth, CEO & Founder, Centerprism
“Atomic Revenue has greatly impacted my work experience at OMiga, by shortening my sales ramp-up period. Their sales tools have helped me communicate real value to the 17 new clients I have on-boarded since joining OMiga only 7 months ago. I appreciate OMiga’s understanding of the importance for putting the right infrastructure in place to allow me to be successful from the start. Atomic Revenue has worked with us to create highly compelling rationale on exactly why customers should buy from us.”
Jason Clark, Sales Executive, OMiga
“Atomic Revenue brought me untold clarity around my entire sales planning process. They introduced many variables into the equation that I had simply not thought through before. Their partnership in my planning efforts was so organized that everything seemed to just coherently fit. As a successful business owner, I know the destination of my company and that we have made tremendous progress getting there. That said, Atomic Revenue added incredible dimension to my business planning so that we are arriving at our goals faster and much more cost efficiently. I am the expert in my business. I feel Atomic Revenue is the expert that advances my business with meaningful direction and urgency.“
Ed McGoldrick, Practice Director, TempExperts, a CarterWill Company