When Your People Managers are not Operations Managers
Following the Map versus Creating the Map to Profitable Growth
Financial Operations Planning
Financial Operations Planning forms the foundation for everything that any business needs, wants, or hopes to achieve. From a financial model and investor preparation, to pricing strategy and sales compensation models, the math will determine business viability while the art compels acceptance of your business rationale.
Core Messaging Program
Sales Collateral Development
CRM Selection, Integration Automation
The integration of people, process, and data comes to a head in your CRM. Effective utilization requires planning on the front end or costly rework later. Important considerations include process alignment, system integration, communication segmentation, data strategy, procedure documentation, utilization training, and management reporting.
Digital Operations Planning
Each component within your digital presence must have its own strategy that supports every other digital element as well as every other aspect of your marketing and sales strategy. From websites and social media to Search Engine Optimization (SEO) and digital advertising, return on your investment (ROI) requires operational integration and alignment.
Customer Marketing Plan
Are your current and former customers receiving the attention they deserve? While your marketing team focuses on new lead campaigns, your sales and account management teams struggle to maintain consistent communications. Highly targeted campaigns, developed by marketing and delivered by sales, will expand relationships and improve retention.
What Our Clients are Saying…
The Financial Operations Model by Atomic Revenue was instrumental in gaining traction and generating revenue for our software service company. Throughout the process, our pricing structure was revised multiple times but more importantly, we grew a much better understanding of every fine detail in regards to what it cost us to provide our service and product. This perspective was crucial to making a variety of decisions about our product and how to best deliver it to the market. Continuing to use this financial model as a way to evaluate our operations has made it much easier to make evidence-based decisions on how to grow our company.
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Tara and Atomic Revenue were invaluable in our process to streamline multiple data points to provide and present the KPI reporting that really matters to Executive Management.
Marketing Operations Director, Enterprise Bank & Trust
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Atomic Revenue has greatly impacted my work experience at OMiga, by shortening my sales ramp-up period. Their sales tools have helped me communicate real value to the 17 new clients I have on-boarded since joining OMiga only 7 months ago. I appreciate OMiga’s understanding of the importance of putting the right infrastructure in place to allow me to be successful from the start. Atomic Revenue has worked with us to create highly compelling rationale on exactly why customers should buy from us.
Sales Executive, OMiga
Learn more from our OMiga Case Study...
As good as I thought I was at sales and marketing, and I’ve been doing this for 20 years, I’ve learned through working with Atomic Revenue how little I actually knew about the integration of marketing and sales, and how much money I have wasted over the years. I look back at all the middle-market companies that I have worked for over the years and none of this revenue strategy is even on their radar.
CEO & Founder, Centerprism
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One of the most valuable outcomes of our engagement with Atomic Revenue has been the Impact Declarations. Now seeing how powerful they are in collateral it is clear why Value Propositions aren’t enough.
Co-Founder & CTO, Boosterville
Learn more about the Core Messaging Program...